Big brands and marketing experts make mistakes constantly. Millions are spent on lousy advertising ideas. Experts tell you branding isn’t for you. Hot Shots is here to have a few laughs at their expense, and reveal profitable marketing secrets in the process.
What works better and is more profitable for your business? No brand, or the wrong brand? Interestingly, there's an example of the different ways this can go out on the interstate highways of the Western United States...